The tallest residential building in Wisconsin, The Couture is a 516-foot, 44-story dynamic and mixed-use development gracing the city skyline with alluring glamor. The Couture will open for leasing in Spring 2024 and includes an integrated transit hub in its ground floor, providing access to the streetcar and Bus Rapid Transit lines and connecting the Milwaukee lakefront and cultural amenities with downtown and local suburbs. The iconic tower features 322 luxury apartment residences, over 45,000 square feet of restaurant and retail space, and public plazas and parks. Residences feature stainless steel appliances, wood-style plank flooring, quartz countertops and custom wood cabinetry. Most residences showcase unobstructed views of Lake Michigan. The building also features amenities such as an outdoor sundeck and resort-style pool, a fitness center, a secured dog walk, and green space. The Couture is NGBS Green certified, with high-speed fiber internet, heated underground parking, EV chargers and high-speed elevators for the ultimate smart, modern luxury living experience.